![]() “I soon found that everybody was smiling back at me. As I stand on the floor on the Curb Exchange, I smile at men who never saw me smile until recently. I smile at the cashier in the subway booth when I ask for change. “As I leave for my office now, I greet the elevator boy in the apartment house with a ‘Good morning’ and a smile, I greet the doorman with a smile. “This changed attitude of mine has brought more happiness in our home during these two months than there was during the last year. I told her that in the future she could expect this as a regular occurrence, and I have kept it up every morning now for two months. “You warned me that she might be surprised. And you are going to begin right now.’ As I sat down to breakfast, I greeted my wife with a ‘Good morning, my dear’, and smiled as I said it. So the next morning, while combing my hair, I looked at my glum mug in the mirror and said to myself: ‘Bill, you are going to wipe the scowl off that sour puss of yours today. “Since you asked me to make a talk about my experience with smiles, I thought I would try it for a week. I was one of the worst grouches who ever walked down Broadway. ![]() Steinhardt, “and in all that time I seldom smiled at my wife or spoke two dozen words to her from the time I got up until I was ready to leave for business. “I have been married for over eighteen years,” writes Mr. In fact, it is typical of hundreds of others. Steinhardt, a member of the New York Curb Exchange. I have asked thousands of businessmen to smile at someone every hour of the day for a week and then come to class and talk about the results. ![]() You must have a good time meeting people if you expect them to have a good time meeting you. They lost all joy in it, and they failed.” Later, I saw those men began to work at the job. This industrial leader doesn’t put much faith in the old adage that hard work alone is the magic key that will unlock the door to our desires, “I have known men”, he said, “who succeeded because they had a rip-roaring good time conducting their business. The chairman of the board of directors of one of the largest rubber companies ‘in the United States told me that, according to his observations, a man rarely succeeds at anything unless he has fun doing it. The employment manager of a large New York department store told me he would rather hire a sales girl who hadn’t finished grade school, if she had a lovely smile, than a doctor of philosophy with a sober face. I am talking about a real smile, a heart-warming smile, a smile that comes from within, the kind of a smile that will bring a good price in the market-place. We know it is mechanical and we resent it. So, naturally, we are glad to see them.Īn insincere grin? No. They are so glad to see us that they almost jump out of their skins. If it hadn’t been for a smile, Maurice Chevalier would probably still be a cabinet-maker, back in Paris, following the trade of his father and brothers.Īctions speak louder than words, and a smile says: “I like you. Then it seemed as if the sun had broken through a cloud. Glum, taciturn, he was sharply different from what I expected-until he smiled. I once spent an afternoon with Maurice Chevalier-and, frankly, I was disappointed. For Schwab’s personality, his charm, his ability to make people like him were almost wholly responsible for his extraordinary success and one of the most delightful factors in his personality is his captivating smile. And he was probably understating the truth. (By the way, that is a good line to remember when your wife wants to buy a fur coat.)Ĭharles Schwab told me his smile had been worth $1 million. She didn’t realize what every man knows: namely, that the expression a woman wears on her face is far more important than the clothes she wears on her back. But she hadn’t done anything whatever about her face. She had squandered a modest fortune on sables, diamonds, and pearls. One of the guests, a woman who had inherited money, was eager to make a pleasing impression on everyone. I recently attended a dinner party in New York. Want to become an internet entrepreneur? The Art of Twitter will show you how you can make thousands of dollars a month with social media.
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